Just like when everyone thought they could be a designer when PCs landed (and design tools stopped costing more than a small car), a photographer when the iPhone got portrait mode, and Hemingway because Grammarly could fix their spelling, with AI what’s actually going to happen is the gap gets wider.

We started the Pitch Collective with a simple belief: great creative thinking shouldn't be available only to those with the biggest budgets.

What better way to kick off the Pitch Collective than with a world-first protein bar launch?